Panel #1: Content Marketing for Your Company

January 21, 2016 8:45 am - 9:30 am

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Gail Nott
Stephanie Shaterian
Lorrie Nicoles
Robin Fox
Geoffrey Purkis

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.

What’s the best way to produce content for social media? Let’s ask the experts.