Sparq provides you with all of the features you need to create modern, conversion-driving websites. Our industry-leading features will exceed expectations.
Website Personalization is the process of creating customized experiences for visitors to a website.
As defined by Econsultancy, website personalization is "a digital marketing tactic used to make the customer experience more relevant to individual visitors".
FACT: 62% of companies are undertaking some form of personalization in their marketing activity, and 44% personalize through their websites
FACT: 93% of companies are seeing uplift in conversion rates as a result of website personalization
Time Trigger
Create a website personalization rule based on the time of day that a visitor reaches the website. Set it to run daily, weekly or monthly.
Location Trigger
Use geo-targeting to ensure that site visitors see content that is relevant to their physical location.
Number of Visits Trigger
Determine what visitors see according to the number of visits they’ve made to a site. Change messaging for first-time visitors and for users who return often.
Increase Conversions
Promote a special offer to increase foot traffic or online purchases.
Website Personalization Examples
Create Amazon-style personalized actions on your clients’ websites that skyrocket conversions and keep your clients happy.